《国际商务英语》课件:第14章TradeFairsandExhibitions
1.ConceptofTradeFairs
Tradefairsrefertothesocialactivitieswhichdisplayandexhibit,inspecificlocationsandtimeperiods,industrialproducts,scientificachievementsorartworksinanorganizedfashion,soastoachievetheobjectiveofexchanginginformation,commodities,andservices,aswellasexaminingrecentmarkettrendsandopportunities.